Mastering Your Beauty Business: Financial Foundations for Lash Artists and New Estheticians

Sep 10

Reagan Ashley, a licensed esthetician and master lash artist with over a decade of experience, provides guidance for new estheticians in building a successful lash business. Emphasizing the importance of customer service, business growth strategies, and financial foundations, she introduces an hourly wage calculator to help beauty professionals strategize their earnings. By calculating personal expenses and working hours, estheticians can ensure they meet their financial goals. The video encourages viewers to establish a personal budget and utilize the free wage calculator to build a financially thriving lash business.

What's good, lash money makers? Reagan Ashley here, ready to help you create some lash money magic. With over a decade of lash application experience as a licensed esthetician and lash artist, I've dedicated my career to consulting and educating estheticians and beauty professionals like you. My personalized, hands-on approach as a lash business consultant, is customized to fit your needs and empower you to build a thriving beauty business.

Emphasizing Customer Service and Business Growth

Beyond mastering your technical skills as a lash artist, it's crucial to focus on delivering top-notch customer service and developing robust business growth strategies. My goal is to equip you with the knowledge and skills you need to become a successful lash money maker. I want you to make so much money doing lashes so that you can enjoy the lifestyle you desire, without living paycheck to paycheck.

Building a Strong Financial Foundation

Now that you're ready to grow your esthetician business or expand your lash clientele, let's talk about financial foundations. Excellent customer service and detailed techniques are essential to keep your clients coming back. However, without a strong financial foundation, you won't be able to consistently scale your career as a service provider and achieve your financial goals. We all need the basics like food, water, and a place to live. But, what about the extras like vacations, shopping, or buying nice things? You definitely don't want to get stuck living paycheck to paycheck. You might even want to save for big things like a new car, a house, or retirement.

Understanding Your Worth as a Licensed Professional: The Bare Minimum Hourly Wage

Starting with knowing your bare minimum hourly wage, you can strategically plan and feel in control of your finances. To find this out, I created an hourly wage calculator. Once you know the wage you need to earn hourly as a lash artist or beauty pro, it’ll be easier to decide which job offers to accept, which to pass on, and how to price your services if you work for yourself. Knowing your worth ensures that you’re getting the amount of money you deserve for all of the hard work and training you’ve put in, allowing you to live the lifestyle you want. The hourly wage calculator is a straightforward spreadsheet that considers your bills (expenses), the number of vacation weeks you want, the ideal days you wish to work per week, and down to the number of hours per day.

Creating a Personal Budget First

First, you'll need to create a personal budget if you don't already have one. Comment "budget" below if this is something you need from me, and I'll add it to my list of free business building tools. Once you know your personal monthly expenses, you'll divide this amount by the number of days you can work per month, the days per week, and again by the number of hours you plan to work per day. If math isn't your strong suit, you can use my free hourly wage calculator (linked below) and plug in all the necessary information to get the numbers you need.

Starting as a Small Esthetician, Growing a Big Beauty Business

Remember, if you want to grow big and have a clientele that supports a financially thriving life, you must start small with calculated, detailed steps. You cannot have a strong financial foundation in your beauty career if you don't know how much money you need to keep the lights on. Visit my homepage to access the free hourly wage calculator and share this valuable resource with your beauty pro friends. Knowing your financial needs is the first step towards building a successful beauty business. Thank you so much for reading this blog post! I hope you found it helpful. Stay tuned for more tips and strategies to elevate your lash artistry and beauty business.